Are you looking for an opportunity that will provide innovative professional work experiences that are meaningful and enable you to explore the fascinating world of Marketing? As a leading managed-service provider, TelWare integrates all forms of communication, including phone, voicemail, email, mobile devices, and databases to optimize our client’s business.

As a technology communications company, our Marketing Team plays a strong role in helping TelWare achieve business goals. We are constantly seeking the next generation of experts to help us strive to improve business.

Description:

Digital Marketing (70%)

· Develop and oversee the strategic operation of Pardot, our automated marketing platform, including building and supporting standard programs such as email communications, lead capture, lead scoring, nurturing, and integration with Salesforce. You are agile and has a passion for data, metrics, and reporting. This role will work with internal clients to implement marketing automation best practices and deliver world-class campaigns/communications.

· Develop audience segments, lists and reporting mechanisms to drive engagement and demonstrate success factors and ROI.

· Monitor analyze and report on critical metrics including email marketing results and engagement through the customer journey. Identify opportunities for testing and recommendations for program improvements.

· Continuously evaluate emerging digital technologies and brainstorm new and creative growth strategies.

· Manage data-driven campaigns that include integrated marketing tactics, such as website optimization, content plans, marketing automation, search engine optimization, PPC, paid social media ads, analytics, geo-targeted campaigns and other tactics as appropriate.

· Provide technical analysis of web traffic, proactive monitoring, and reporting of actionable insights on web performance and campaign performance. Analyze and monitor all digital advertising and marketing campaigns, and web traffic.

· Responsible for creating compelling copy for digital media (i.e. Web Pages, Newsletters, Blog Articles, Landing Pages, Advertisements, social media posts and more).

Traditional Marketing (30%)

· Collaborate with the management team to improve marketing materials and expand the company’s marketing presence in the Charlotte area.

· Stay on top of industry trends to identify potential opportunities for company growth.

· Support and model excellent service by exhibiting a positive attitude and enthusiasm toward the job and company to both internal and external customers in all forms of communication.

· Maintain brand consistency across the entire organization. Work closely with other departments to ensure brand consistency.

· Collaborate with marketing staff on presentation materials and other graphic items associated with individual projects

Requirements:

· Salesforce and/or Pardot experience required

· Salesforce Lightning experience a must

· Expert Grammatical and Writing Abilities

· Ability to Meet and Beat Deadlines

· Attention to Detail

· Strong Critical Thinker

· Marketing and Branding Knowledge

· Experience with graphic design software a plus

· IT or Telephony experience a plus

· B2B experience a plus

Pay, Hours, etc:

This is a full-time salaried position. Our hours of operation are Monday - Friday, 8 AM - 5 PM. We also provide Healthcare options, PTO, 401k, etc.

Location

Charlotte, NC (28213) – This is NOT a remote position.

To Apply: Submit a resume with a link to your portfolio or examples of your work.

TelWare Corporation offers a competitive compensation package including Health Insurance/Vision/Dental, 401K, Vacation time, company vehicle and much more.

Note: TelWare conducts background checks on applicants prior to their start date.

TelWare is an equal opportunity employer.

Job Type: Full-time

Pay: $40,000.00 - $70,000.00 per year

Benefits:

• 401(k)
• Dental insurance
• Flexible schedule
• Health insurance
• Paid time off
• Vision insurance

Schedule:

• Monday to Friday

Experience:

• Marketing: 3 years (Required)

Education:

• Bachelor's (Preferred)

Location:

• Charlotte, NC (Required)

Work Location:

• One location

Company's website:

• www.telware.com

Benefit Conditions:

• Only full-time employees eligible

Work Remotely:

• No