Fortune 500 Financial Services is looking for a contract Sr Marketo Product Manager. If you or someone you may know would be interested in hearing more about this position, please do not hesitate to reach out via email at [email protected].

*Client names cannot be shared on LinkedIn, so if you need more information, please email me @ [email protected]. This role is not available for C2C.

Title: Sr. Marketo Product Manager

16 Month Contract- on W2 possibility of extension or perm.

Location: Austin, TX 78758 will likely be remote until campus re-opens. Prefers candidates to be local or open to relocate, in case they re-open the campus.

Must Haves:

• Strong Marketo experience from an administrative perspective. Has a good understanding of how the data works and the background maintenance with data management that needs to happen. Integration platform experience. Needs to be able to put data in and pull data out.
• Someone who has experience building templates and landing pages.
• Experience creating campaigns in Marketo
• Definitely, a hybrid role where you will have to be hands-on in the things you will want to get done. Not a pure Product Manager role.
• Highly Desired: Workato experience.

What you’ll do:

The Senior Platform Manager is responsible for supporting multiple instances of Marketo across five Institutional lines of business with the company. The person in this position works with a broad set of cross-functional partners across the firm and will be responsible for day to day support, the execution of enhancements, and new integrations that support our varying business initiatives. You will have a strong knowledge of marketing automation, the Marketo platform administration/integration, agile development practices, data management and template (email and landing page) development.

Essential functions include:

• Act as product lead for platform enhancements, integration and evolution; directing and coordinating requirements, project staff and hands on execution of product development activities within the platform

• Act as platform administrator, providing day to day production support for Marketo and other integrated platforms, including general troubleshooting, building and maintaining email and landing page templates, and data health management

• Gather and document requirements using input from vendor documentation, industry best practices, users and stakeholders for future functional changes, identifying both short and long term solutions.

• Help to ensure platforms are aligned with the current communication strategy of our business partners while continuing to keep an eye toward the future.

• Help maintain consistency and scalability of functionality across all instances   

Required minimum qualifications include:

• Experience in Marketo and other automated marketing platforms

• Experience managing and supporting integration between automated marketing platforms and Salesforce as well as other 3rd party applications

• Experience working with multichannel communication delivery methods

• Strong knowledge of HTML, CSS, JavaScript

• Experience defining business rules for complex communication templates

• Experience building and using web services and Marketo webhooks

• Product lifecycle management experience including bringing new products to market, deploying enhancements to existing products and migrating users to new products while retiring old ones

• Demonstrated success in managing multiple, cross functional platforms with rapid release cycles

• Experience in developing business process requirements, use cases, use case model, supplementary requirements, and business rules

• Prior experience interfacing with various partners, including internal business partners and vendors

• Strong interpersonal, analytical, problem-solving, influencing, prioritization, decision- making and conflict resolution skills

• Ability to think creatively

• Ability to think in terms of the client/user experience

• Excellent written/verbal communication skills

 In addition, ideal candidates will also have the following desired qualifications:

• Marketo Certification or equivalent in another like platform.

• BA/BS degree or equivalent on the job experience

• Background experience in financial services or other heavily regulated industries

• 3 or more years business analyst, project management, or product development experience

• Comfortable with ambiguity, ability to navigate effectively where there is no clear path forward.

• Ability to be flexible in light of business changes and need to re-focus efforts

• Experience with Adobe Creative Suite and basic design concepts.

• Working knowledge of marketing concepts and creative processes.

• Experience in reporting and analytics using Tableau

• Experience building API connections using a variety of different methods and tools.

• Familiarity/Experience with integration and workflow tools such as Alteryx, Talend, Workato

If you are interested in this opportunity, then please click APPLY NOW. For other opportunities available at Modis go to www.modis.com. If you have questions about the position, please contact me, Mackensie @ [email protected]!

Equal Opportunity Employer/Veterans/Disabled

To read our Candidate Privacy Information Statement, which explains how we will use your information, please visit https://www.modis.com/en-us/candidate-privacy/

The Company will consider qualified applicants with arrest and conviction records. 

• Seniority Level
• Mid-Senior level
• Industry
• Information Technology and ServicesFinancial ServicesManagement Consulting
• Employment Type
• Contract
• Job Functions
• Information TechnologyGeneral