We are looking for a Content Writer to join our team to help drive the audience by enriching their experience with rich, well-researched, engaging marketing content, including (but not restricted to) email copies, marketing ad copies, social media content, blogs, articles, video scripting, and webpage content. He/she should have a creative mindset that seeks to understand what audiences consume and how to write it.
To be successful as a Content Writer, you should keep abreast of the latest SEO techniques. Ultimately, a top-performing Content Writer should be able to contribute to the development of strategies that will increase reader engagement.
Role & Responsibilities
An ideal candidate will be an exceptional writer who will draft compelling, dynamic content that captures our target audiences' attention and interest. Technical Content Writing/Creative Content Writing/SEO Content Writing/Digital Marketing Content Writing - Write, Edit, proofread, and improve content based on customer feedback & post analysing traffic response metrics.
FAQ’s for Search Engine Featured Snippets
Conducting in-depth research on industry-related topics to develop original content for blogs, articles.
Creating compelling headlines and body copy that will capture the attention of the target audience.
Identifying customers’ needs and recommending new content to address gaps in the company's current content.
He/she will be collaborating with product and program managers, engineers, designers, and marketing team. Create social media copy, draft promotional mailers, script conversation flows, write how-to articles, press releases, and other related content as per requirements.
He/she will work closely with the category, marketing, technology, and creative design teams to ensure the copy follows different teams' requirements. Take complete ownership and work closely with the teams to complete content requirements for projects. Work independently and ensure correctness, creativity, and adherence to the brand tone, generating ideas, and copy that persuades customers to act in the desired manner.
Strong understanding of different styles of writing for additional requirements. Ability to grasp concepts quickly. Edit and polish existing content to improve readability.
Accountable for creating content across media & channels: print, brochures, emails, blogs, push notifications through third-party apps, product descriptions on web & landing pages. Ability to be self-directed and effective working independently, yet equally comfortable contributing in a team environment
Requirements:
➢ 1 -3 Years Minimum work experience in the marketing industry
➢ Bachelor's degree in Communications, Marketing, English, Journalism, or related field.
➢ Proven content writing and copywriting experience.
➢ Working knowledge of content management systems.
➢ Proficient in Microsoft Office applications.
➢ Excellent writing and editing skills.
➢ The ability to work in a fast-paced environment.
➢ Effective communication skills