Responsibilities ● Partner with the wider Communications team to develop content for product announcements, institutional partnerships, global expansions, explainers, thought leadership pieces and more. ● Write, edit and deliver content that's thought-provoking, easy to understand, and on-brand while implementing SEO best practices. ● Partner with SEO and Creative to develop eye-catching, traffic-boosting articles that stray from the status quo. ● Own the brand style and tone to ensure consistency across all mediums and platforms. ● A keen eye for detail, obsessive with grammar and language, and deliver copy ready for publishing on or before a deadline. ● Open to constructive feedback and determined to meet client and company expectations for copywriting projects. ● Optimize and edit older content for consistency, grammar, and SEO improvements. ● Balance various requests from stakeholders with grace and professionalism. ● Stay current with SEO industry trends and algorithm development to ensure SEO best practices are being followed ● Use Google Analytics and SEO tools to track the performance of your stories and use learnings to boost your numbers ● Provide ad hoc writing and proofreading support to a variety of teams across the company. ● Content outputs include, but are not limited to: social media posts, blogs, white-papers, press releases, website messaging, emails and other sales conten