We are looking for an experienced Digital Marketing Executive to assist in the Execution and optimization of our online marketing efforts. The promotion of products and services through digital channels is a complex procedure with great potential which becomes increasingly useful for companies such as ours.

The ideal candidate will have a passion for all things marketing and technology. You will be well-versed in the concepts surrounding digital marketing and how the Internet can become a strong asset to securing growing revenue. You will be tech-savvy and intuitive with great ideas to reinforce our marketing campaign.

Roles and Responsibilities

• Execute all digital marketing, including SMM, SEM and display advertising campaigns.
• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).
• Identify trends and insights, and optimize spend and performance based on the insights.
• Brainstorm new and creative growth strategies with the reporting manager.
• Plan, execute, and measure experiments and conversion tests.
• Collaborate with internal teams to create landing pages and optimize user experience.
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
• Instrument conversion points and optimize user funnels.
• Suggest activities for improving the quality of online content.
• Research competitors and provide suggestions for improvement.
• Keep abreast with industry and market trends and best practices.
• Develop and monitor campaign should able to give insights regarding on what to workout.
• Should be well versed with YouTube marketing.
• Should have good understanding on brand functioning.

Desired Candidate Profile

• Any Bachelor’s degree with specialization Digital marketing.
• Good Communication skills.
• A minimum of 3 years’ experience in a digital marketing.
• In-depth knowledge of various social media platforms, best practices, and website analytics.
• Creative with good analytical abilities.
• Good communication and interpersonal skills.
• Up-to-date on the latest trends and technologies in digital marketing.