9.    Senior Marketer

●    Creative marketing professional, preferably with a strong writing background. Outstanding communication skills and interpersonal skills. Especially the ability to work cross-departments to achieve results. The ideal candidate needs to have exceptional oral and written communication skills and is able to develop engaging content.

●    You should be able to develop engaging content to attract and retain customers, expand our company’s digital footprint and brand awareness.

●    Help us improve our company’s online and offline reputation as well as drive growth.

●    Lead creative development to motivate the target audience to “take action”. Proven expertise in generating organic growth

●    Monitor market trends and competitors’ activities

●    Plan, develop and implement the company's content strategy

●    Responsible for the management of the creation and production of online and offline marketing content.

●    Create resources each month to drive leads, subscribers, awareness to generate MQLs on a monthly basis. Ability to work with the SEO team, and generate results together

●    Experience in creating various types of content such as ebooks, whitepapers, infographics, guides, blogs, etc.

●    Work with designers, developers, sales, external influencers, and other industry experts to devise an all-encompassing content strategy

●    Generate, edit, publish and share engaging content daily (e.g. original text, photos, videos, and news) across social media
 

●    Communicate with followers, build a community, generate presence across SM through comments, respond to queries in a timely manner, and monitor customer reviews. Proven expertise in building a brand, and experience on offbeat marketing campaigns for a B2B services company

●    Hands-on experience with social media management for brands

●    Setting and implementing social media and communication campaigns to align with marketing strategies

●    4+ years of experience in producing content for the web specifically, as well as channel-specific knowledge (blog, SlideShare, Facebook, Twitter, etc.)

●    In-depth knowledge of the Content Optimization and Conversion Rate Optimization